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The Summit Performance Method
An interactive eight-week transformation for sales professionals from every industry.
Sales training for every industry
Better conversations build better performance.
Summit Performance develops sales professionals who diagnose before they prescribe, earn trust through purposeful questions, and create customers for life.
Founding Class · Friday, September 25 at 7:00 PM · Fair Creek Church, Fairborn
The Summit FormulaQuestions create conversations.
Conversations create trust.
Trust creates loyalty.
Conversations create trust.
Trust creates loyalty.
Three ways to grow
Training built around people—not pressure.
Whether you sell a product, a service, an idea, or a mission, the principles are the same: understand first, serve with integrity, and confidently guide the decision.
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Company & Team Training
Customized training that strengthens conversations, trust, accountability, and execution across your team.
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Retail & Automotive Performance
Practical training for retail sales teams, with specialized dealership coaching grounded in real automotive leadership.
Eight weekly one-hour classes. One new level of performance.
This is not another memorized sales script. It is a repeatable method for understanding people, presenting the right solution, and earning the right to ask for the business.
Sept. 25 · DiagnoseEarn the conversation. Do not sell first.
Oct. 2 · DiscoverAsk purposeful questions and deepen the diagnosis.
Oct. 9 · PrescribeRecommend the right solution with confidence.
Oct. 16 · Mental OwnershipHelp customers see themselves benefiting.
Oct. 23 · CloseEarn the right, ask for the business, and listen.
Oct. 30 · Resolve & Re-CloseUnderstand the concern, resolve it, and ask again.
Nov. 6 · Deliver & ReferDeliver the promise and confidently ask for referrals.
Nov. 13 · LoyaltyServe beyond the transaction and build customers for life.
On-site training
Retail and dealership training built around your operation.
Summit comes into your business, retail store, or dealership and customizes the schedule, intensity, and focus around your people, customers, and goals.
Retail & Sales Team Training
Practical training that helps customer-facing teams create trust, present solutions, and confidently ask for the business.
2-hour workshopHalf or full dayMulti-day intensive
- Customer conversations and needs discovery
- Presenting solutions with confidence
- Objections, closing, and follow-up
- Service, referrals, and customer loyalty
- Leadership and team accountability
Specialized Dealership Training
Focused coaching built around the dealership’s real opportunities, obstacles, and daily operation.
2-hour workshop4-day intensive5-day intensive
- Meet-and-greet and discovery
- Appointments, follow-up, and unsold traffic
- Presentations, objections, and closing
- Customer experience and referrals
- Manager coaching and accountability
120-Day Performance Engagement
A deeper partnership to assess the operation, install repeatable processes, coach the team, and measure execution.
- Operational assessment and action plan
- People, process, and performance coaching
- Daily and weekly accountability rhythms
- KPI tracking and leadership development
- Sustainable improvement beyond a single training event
Results & testimonials
Real stories. Shared with permission.
The founding class is where the first Summit Performance Method stories begin. Verified student, team, retail, and dealership experiences will be added here as participants apply the method and results are measured.
Founding ClassBe part of the story from the beginning.
The results are being built now.
Summit will share genuine feedback, measurable progress, and client stories—never invented reviews. Interested in joining the founding class or bringing the method to your team? Start a conversation with Jeff.
Jeff Van Gorder
Founder & Instructor
Summit Performance LLC
Founder & Instructor
Summit Performance LLC
Experience turned into impact
Developing professionals. Building leaders. Creating legacies.
Jeff Van Gorder has spent more than two decades coaching, teaching, leading, and developing people in sales and management. Summit Performance was created from a simple conviction: great salesmanship is built on caring, listening, serving, and building genuine relationships.
From first-time sales professionals to dealership leadership teams, Jeff teaches a process that is practical, accountable, and centered on the customer’s experience.
“The summit is your destination.The journey is your legacy.”
Questions before you begin
Founding class FAQ
Is this only for automotive sales?
No. The method applies to anyone who sells a product, service, idea, or mission. Automotive is one of Jeff’s specialties—not the limit of the program.
Is this founding class online?
No. This first founding class is intentionally in person at Fair Creek Church in Fairborn. Future online options are being developed from what Jeff learns in this first class.
Do I need sales experience?
No. New professionals can build the right habits from the beginning, while experienced professionals can sharpen their conversations, process, and leadership.
What does the $800 include?
Eight live one-hour classes, practical instruction, role-play, accountability, and course materials. A $100 weekly payment option is also available.
What if I have a question before registering?
Call or text Jeff directly at 937-654-3664. He would be honored to talk with you before you decide.
Can Summit train my company or dealership?
Yes. Summit offers customized retail, company, sales-team, and dealership training separate from the public eight-week class.
Let’s start with a conversation.
Reserve your place in the in-person founding class, ask Jeff a question, or discuss customized training for your retail team, company, or dealership.